ASSA ABLOY at the 2013 Auckland Home Show


The Auckland Home Show saw over 45,000 people enter the ASB Showgrounds over five days earlier this month. This is the third consecutive year that ASSA ABLOY has exhibited at the Home Show, and makes for an extremely successful way of targeting and educating our end consumers on our brands, products and latest innovations.

This year our main focus was on new Yale and Lockwood products, where the digital ranges in particular gathered the most interest. The Yale Digital Door Lock in both Standard and Fingerprint version along with the Yale and Lockwood Electronic Digital Deadbolts, were hugely popular in sales on the day.

The Yale Alarm kits and Yale Guardian Securistay were also showcased again this year. Both gained some much needed exposure to home-owners wanting to increase the security of their home.

We had a fantastic team of staff from all areas of the business including sales, product management, marketing, engineering, customer services and product development - ready and happy to give expert advice on any given day.

Our special guest visiting from Australia, Max Lockwood, enjoyed his visit, posed for many photos, and handed out racing stickers, balloons and jellybeans to excited children and adults alike!